November 21, 2014

  • GMO Internet, Inc.

       Japanese Internet Services Provider, GMO Internet Acquires for JPY800 million
Single-character domain name offer unparalleled marketing power as GMO Internet Group takes on Global Market

Tokyo, Japan – November 21, 2014 -- GMO Internet, Inc. one of Japan’s leading Internet services providers and operator of the country’s largest domain registrar, today announces the acquisition of single-character domain name, ( for JPY800 million.    
As one of only three single-character domain names currently existing in the .com space, is highly memorable and offers unparalleled marketing opportunity. With over 100 million registrations, .com is one of the most instantly recognizable and easily identifiable domains in the world. was acquired to spearhead GMO Internet Group global growth strategy, and securing “Z” under the .com Top Level Domain, provides the Group with a powerful tool to build a strong global brand.
The availability of one and two character domain names in TLDs varies, but only six exist in legacy generic Top Level Domains (,, and,,, In the crowded .com namespace, short and memorable domain names command premium prices not least for the simplicity and clarity of branding they offer. In 2010, was sold for USD13 million, and this is widely recognized to be the highest-value domain name sale in history. The acquisition of today, represents a transaction of comparable significance to this record-breaking sale.



Domain Name Sold

Sale Price

New Registrant

Sale Date



Clover Holdings Limited

November 2010


$11,000,000 GP LLC

September 2001



Gentile, Philip

March 2008



Moniker Privacy Services

May 2007



Facebook, Inc.

September 2010




May 2006



Thought Convergence, LLC

January 2004



Mansion Limited of Gibraltar

November 2003



Bodog Media

June 2010




March 2009

(source: Domaining:


For more information about the GMO Internet Group global brand strategy please refer to today's announcement.

About GMO Internet Group
GMO Internet Group is an Internet services industry leader, developing and operating Japan’s most widely used domain, hosting & cloud, ecommerce, security, and payment solutions. The Group also comprises the world’s largest online FX trading platform, as well as online advertising, Internet media, and mobile entertainment products. GMO Internet, Inc. (TSE: 9449) is headquartered in Tokyo, Japan.

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GMO Internet Group

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